Peter E. Blacker: Executive Vice President, Digital Media & Emerging Businesses, Telemundo-NBC
Peter Blacker is the Executive Vice President of Telemundo Digital Media and Emerging Businesses Division. He 
reports to Jacqueline Hernández, Telemundo’s Chief Operating Officer.
In this role, Blacker leads the division’s mission to fully leverage original programming on Telemundo and mun2, the network’s cable channel for bi-cultural youth, through custom branded entertainment, digital and mobile cross-platform solutions. He oversees the network’s digital and mobile properties including Telemundo.com, the MSN and Televisa partnerships, holamun2.com, International Digital Media and Telemundo Emerging Platforms, which also incorporates Mobile and Licensing and Merchandising efforts. Due in large part to Blacker’s efforts, Telemundo has become a digital powerhouse that currently streams over 19 million videos monthly, making it a leader within the NBC Universal family. In addition, Blacker’s team collaborates and partners with Telemundo’s Sales Teams to offer 360 degree promotions on-air and offline and explore new marketing alternatives as they come to the market – from podcasts to broadband sponsorships – offering advertisers the very latest in interactive marketing.
Formerly the Senior Vice President of Digital Media for the Telemundo Network Group, Blacker joined Telemundo in 2005 and led the company into the digital media space. He was responsible for developing the network’s partnerships with MSN, Yahoo, Terra, Esmas and iTunes on the launch of iTunes Latino. He also launched the popular bi-lingual youth site, holamun2.com. Blacker has received several industry accolades. In 2006, Blacker was recognized by Advertising Age in its annual “Media Industry Top 40 Under 40’” and in 2007 he was selected by the publication as one of the “Top 10 Players in the U.S. Hispanic Media Market.”
With over a decade of experience, Blacker was previously Vice President, Multicultural & International for AOL Media Networks. There he created AOL’s first Interactive Marketing Strategy for the U.S. Multicultural Market and led pioneering market research efforts such as the AOL Roper Starch Latino CyberStudy and AOL Urban Insights Series.
A well recognized industry leader and a pioneer in online advertising, Blacker is an outspoken advocate of the media and has previously served as Chairman of the Internet Advertising Bureau’s Hispanic Committee. He holds a Bachelor of Science from Cornell University.
